1. You'll need a Google Account in order to set up a Merchant Center Account.
If you formerly have an account( similar to a Gmail account or a Google My Business account) you can use it.
2. The coming step is to give Google your online shop information.
This includes the business name, physical address, client service contact, your shop sphere and a couple more introductory information.
3. Give your product information in a format that meets Google's feed conditions.
Some of the attributes you must include for each product in your data feed are a unique product ID, title, a link to the product on your website, the price, a link to an image for the product, and a description.
To maintain the ‘ Active ’ status for your products and run advertisements continuously, you must submit your product data every 30 days. Although, you should do it more frequently if the data in your feed changes. This includes when you add new products, remove old products, particulars go out of stock, prices change, a special trade kicks in etc.
You can modernize your feed as frequently as four times a day.
4. To run Shopping Advertisements, you'll need to link your Google Merchant Center account to your Google Advertisements regard.
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